Marketing to College Students using Direct Mail

Direct Mail: Mailing lists of undergrads and graduate students in all markets can be tailored to suit the need of your company. Make sure to create a piece that speaks to each specific, very market savvy group of consumers. Direct Mail has been and continues to be a very effective way to deliver a specific message to a particular audience at the perfect time. Your company can greatly benefit from this approach as the community tends to share information that multiplies or reinforces the value of each piece.

…just over one-third of students read their local, daily newspaper on a weekly basis, the figure pales in comparison to the 79% of students who reported engaging with their daily campus newspaper in the past 7 days.

… three-quarters (76%) of college students have read their college newspaper in the past month,with that figure rising to an impressive 92% for those campus papers that publish on a daily basis.

"Monthly discretionary spending among four-year full time undergraduates averages $173 per student and projects nationally to more then 1.2 billion per month." — Student Monitor

Advertising Placement Services

Serving Agencies & Companies that target Niche Markets

Main Content

Direct Mail Marketing

product images

actions navigation