Mobile phone marketing to college students

Mobile Marketing: Through mobile advertising, brands can deliver highly-relevant ads to precise audiences. The mobile advertising channel is incredibly effective and efficient for building brand equity, encouraging a broad range of desired behaviors, and reinforcing brand loyalty.

Audience Targeting – A strategy used by advertisers to deliver relevant messaging to specific target audiences. Built upon massive volumes of diverse user, location, app, and 3rd party data, audience targeting uses a variety of targeting techniques, including behavioral, local, contextual, demographic, retargeting, tactical, and content-based.

Drive Traffic to your site: ForTelecom, the Site/Mobile Traffic goal was most often achieved through “learn more” calls to action included in the mobilecampaigns. This action often sat alongside an image of a mobile device with new features.

Student Spending: "Monthly discretionary spending among four-year full time undergraduates averages $173 per student and projects nationally to more then 1.2 billion per month." — Student Monitor

Mobile Advertising Campaign Management

Serving Agencies & Companies that target Niche Markets

Main Content

College student marketing

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